Art Trends Fine Art Magazine in Edmonton Alberta
Supporting The Art Market in Canada
was an inspiring discovery today. The reason being is because of how Pardee the publisher of this fine art magazine is focused on the side of art marketing by helping fine artists market themselves through Art Trends in the Northwest Canada region of North America.
I ran across this publication through a Facebook friend Mari-Lyn Harris who created a group conveniently named
which has turned out to be quite a unique fine artist networking venue. I had the chance to ask Pardee a little more about the publication and their goals and was surprised to find out of their 7-year history and that they have a readership of over 420,000. I took the time to search the new website they have just launched Arttrends.ca and was impressed with how clean and easy it was to navigate and was especially impressed with their online version of the publication.
The real core of the whole operation is in the hardcopy of the art magazine itself. I spent some time on Art Trends and must say that they really do focus on the fine artists who join and support not only each other but the publication as well, so to me it really is an art magazine for artists by artists.
Art Trends fine art magazine is a publication that is of tabletop quality you typically would not skim through and just throw away. It is very useful and quality information on the artist, art history of Edmonton and surrounding communities that can be used throughout the year as my blog for instance, (just kidding).
When I asked about how they could even support such an expense Pardee responded with this quote which actually encouraged me to write this post in the first place because I sensed the honesty in the reply
I do love to support the arts and have been nominated for a few awards as a business that supports the arts. I used to profile artists for free but now I offer them a really low price. I figure if we grow together we all win. And artists have to think of themselves as artrepreneurs and invest in themselves. It’s like getting your own gallery space in art magazine. You get to show your best work